Milestones and metrics for June 2010 – June 2011
Looking back at the idea formulated in discussions with John Rogers and Graeme Tucker (see About) last June at the Advances in Neuroblastoma Research meeting, I see we have accomplished some of what we set out to do, and come up short in some areas.
Shortcomings and successes
It is harder to write quality, in-depth analysis of current research than I thought. After ASCO 2010 I had over 70 pages of notes and spent countless hours viewing the virtual meeting presentations, but only managed to post on a few of the topics. Because it is so time-consuming to do literature searches of background publications for reference, the first year total of posts stands at only 61, which is only a little more than once per week. My goal was at least 3 posts per week.
Is there really that much happening in the neuroblastoma research world? You bet! PubMed shows neuroblastoma articles in the last 12 months tops 1260+ publications. That is 24 per week! That does not include interesting industry news, reports on presentations at meetings, or clinical trial openings.
Consequently we have a goal to pick up the pace for year 2. It would be wonderful to have guest writers contribute regularly. (Contact NB Globe if you or anyone you know would like to contribute an article!)
Even with infrequent posts, the response metrics shown by Google analytics has been very encouraging. In the 10.5 months Google analytics has been tracking visitors, there have been 15,740 unique visitors and 57,691 page views and over 50% arrive from search engines. The US and Canada represent 73% of the visits and 18% are from Europe. Many of the domains of visitors are from universities and research institutions.
Hubspot has a free “website grader” that grades us poorly for the infrequent posts, and thinks the readability level is too high:
E. Readability Level: Advanced / Doctoral Degree
Really? I would love to have feedback on this — is the readability too high?
The opportunity to host the podcast by Dr Tim Cripe for Solving Kids’ Cancer is an exciting development and episode downloads now exceed 950x!
Meeting mania
Is it possible to attend too many meetings? Attended since June 2010:
- ASCO 2010 Chicago June
- ANR 2010 Stockholm June
- CNCF 2010 Chicago July
- FDA patient rep workshop DC Sept
- SIOP 2010 Boston Oct
- NANT 2011 Los Angeles Feb
- AACR 2011 Orlando April
- ASCO 2011 Chicago June
Travel was generously supported by partner foundations, my family, FDA, ASCO, and AACR. In fact, because of this site, I was able to get a press pass to AACR!
The rest of 2011 includes presentations invited to give at:
- UK NB parent meeting in London — on history of NB clinical trials and current research
- APHON (Association of Pediatric Hematology/Oncology Nurses) in Los Angeles — on parent decision making and expectations when enrolling children in phase I and phase II trials
- SIOP in Auckland — on research news source for parents of children with neuroblastoma
An educational year
I have learned some interesting things along the way. Some information is repeated, repeatedly. I saw three presentations last year on MIBG and Curie scoring at three different meetings, and several variations on the ALK mutation, expression, and inhibition research. Repetition certainly helps me learn incrementally and cements the content in place!
I also found it was essential to explore the bigger picture of pediatric oncology with regard to drug development and regulation, clinical trial design and interpretation, overlap of research in other solid tumors informing different disease groups, bioethics, psycho-oncology, palliative care research, and so many other related topics because they have filled in the gaps of my understanding with my narrow focus on neuroblastoma. It has indeed been an intense education and I am looking forward to year 2.
Caution: good information is not enough
Ultimately, the children who suffer this dread disease are the focus and reason for this work. I believe this is a worthwhile endeavor.
But unfortunately, good information is not enough. Some parents, like me, have an insatiable desire to learn all there is to know about neuroblastoma and its treatment after their child is diagnosed. Sadly, this does not guarantee a good outcome. A strong caution is offered here: find a medical team you trust.
Being an informed parent will enhance communication with your child’s oncologist and help you provide the best possible care for your child. My own experience involved a difficult struggle with this issue. Two years of no sleep after my son relapsed—staying up all hours reading and researching—I was a basket case fighting for his life and stressed to the limit. I was ultimately saved by another parent’s cautionary tale. Their doctor had gently warned them that if they never decided to trust a physician—and took full responsibility upon themselves—the consequences would be severe in blaming themselves if the outcome was not good.
This hit me like a ton of bricks. I suddenly realized how unrealistic my endeavors and expectations were—I was not and never will be an oncologist. The conscious decision to trust our medical team was made at that moment. I remained every bit as engaged in care and treatment decisions, of course, but I realized it was not up to me to save my son. We all did our very best. Because of this firm understanding I emphatically believe that my son had the best possible care, and therefore have no regrets.